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Informative Articles

Selecting a Quality Domain Name
Copyright 2005 Shelley Lowery When you're ready to launch your web site and you're trying to select a good domain name, there are many factors that need to be taken into consideration. Select a Domain Name that Reflects Your Web Site Above all...

Sub Domains - An Inexpensive Solution to Grow Traffic
Read this brief article that reflects what we learned about subdomains and their important role in effective internet marketing. A sub-domain is a section of your main web site, set up and recognized as it's own cyber real estate. There is...

Sub Domains vs. Root Domains
[ Question ] My site is currently structured as such: city.example.com/ To improve my Google rankings, should I restructure it as such: www.example.com/city/ It believe it will eventually help for BL's...but are there...

Tips for building a great business website
Copyright 2005 Arun Pal Singh A website is lifeline of internet home business. In order to succeed you must have a website that that meets the general criteria of accepted standards. Flavor of each site varies according to the intended business and...

Understanding Turn-key Online Business Opportunities
For many would-be Internet entrepreneurs, the task of setting up their own business online can be very daunting. First you have to find and pay for a domain name. That's the easiest part. Next, you'll have to choose a web-hosting provider out of the...

 
Google
The Misspelled Domain Name Experiment

Recently, I bought the domain name: bashfishing.com. Not bassfishing.com, but bashfishing.com. (The difference is an "sh" instead of an "ss" in the word: bass.)

Here's how it happened...

One day I was visiting my chiropractor and picked up a business card for a guy who owns a website called bassfishing.org. He's a fishing guide in my area. His business card was compelling and made me want to check out his site.

When I got home I turned on my computer and opened my web browser. I then proceeded to look at his business card and type the following: bashfishing.org

The site returned an error. Again, I put my cursor back in my browser address bar, looked at his card again and typed the following: bashfishing.org

I got another error. I thought maybe the site was down but then I realized something... I had misspelled the domain name. I was typing bashfishing.org instead of bassfishing.org. As soon as I corrected this mistake, the website opened up just fine.

And then it hit me like a ton of bricks...

If I misspelled that domain TWICE IN A ROW maybe other people misspell it too. Therefore, I immediately went to Google and typed in "bash fishing". Here's the page Google returned:

At the time of this writing, Google lists 1,870 pages on the Internet that misspelled "bass fishing" exactly the same way I misspelled it: "bash fishing".

Next, I went to my favorite domain registrar to see if


target=new>bashfishing.com
(the misspelling of bassfishing.com) was available. It was.

Then I went over to ClickBank.com to see to if there were any bass fishing related info products that I could affiliate with to earn commissions. In fact, there were a few of them and the sales letters for each product looked pretty good.

So I went back to my domain registrar and registered bashfishing.com. Then I got my ClickBank affiliate link for the bass fishing info product I wanted to promote, logged into my registrar and setup a re-direct link that pointed from my newly acquired bashfishing.com domain to my new affiliate link for the bass fishing info product. Voila!

Here's the result:

Now every time someone opens their web browser and intends to type bassfishing.com but makes the same mistake I made and spells it bassfishing.com, they will be re-directed to the sales page for the bass fishing info product I'm promoting. If they buy it, I'll earn a 75% commission on the $29.95 purchase price

About The Author

Stone Evans is the author of "Dotcomology - The Science of Making Money Online". Don't pay a dime for any ebook, marketing course or software program until you've read the groundbreaking document you can download free at: http://www.Dotcomology.com.